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Hong Kong Sevens Incentive Branding

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Idea & Execution

The destination-themed incentive look and feel design ensured that the employee complement was constantly reminded of the amazing prize up for grabs. This golden thread was applied to the online incentive portal that kept potential winners up to date on the latest sales figures for the six months leading up to the trip. The winners received bespoke incentive-branded travel wallets, branded luggage tags, personalised itinerary booklets and specially printed money pockets, getting them excited about their “Next Big Trip”.

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I designed the look & feel and collateral for the Standard Bank VAF Hong Kong Sevens Incentive.

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Through KLCK Creative

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